Participation at the World Summit of Public Transport in Montreal

The exhibition...

The UITP World Summit of Public Transports is a biennal event which cover all urban and regional types of transports. It combines a full program of sessions and a vaste exhibition of product, innovations and the latest solutions for public transport and urban mobility. This edition has recieved 13000 visitors, 330 exhibitors and 2500 congressmen.

The Businova...

It's on this ocasion that the sales teams has presented the transport innovation, realised by SAFRA, the businova. The plug-in hybrid electric bus totally stands out than the others vehicle presented on the exhibition, both in its design and its engine. The many visitors have all shown a big interest and they're wainting to see the Busionova circulate on the American Continent.

Highlights for Safra...

Out of the contacts visits really interesting and interested on the SAFRA stand, severeal highlights has marked theses 3 days. First the presentation of Vincent Lemaire during the "Innovative solutions for Public Transport vehicles" conference the 15th of may in front of a hundred participants, then the 17th of may where the team recieved the "Bus Innovative Tour" on her stand, permiting to present the bus the most innovative of the market to fifteen people about.

An immersion visit...

On the SAFRA stand, there wasn't any bus exposed, but a unique experience waited visitors : A demonstrator in virtual reality allowing to visit the Businova thanks to a helmet and a joystick. Indeed, SAFRA has appealed the Immersive Factory society, created by a team of entrepreneurs, including the Report One company based in Terssac (81), for the development and the deployment of an application allowing to discover the bus in immersion. The result is a playful and professional tool, which not only did the animation on the stand, but also aroused the admiration of the many "guinea pigs" who have lent themselves to the experience.

In conclusion
An UITP edition really waited by SAFRA because placed in Montreal, and that perfectly matches with the Businova devellopment project on the North American Market. A lot of work is still to be done, but the prospects are very interesting.